100 Every Day

In the United States, 100 people die every day due to gun violence. That sort of declaration should come with disgust, horror or shock. But most likely, it didn’t. What will it take for us to care about the numbers again?

In the United States, 100 people die every day due to gun violence. What will it take for us to care about the numbers again? This project, named 100 Every Day, calls for creatives to make an original poster that expresses this horrifying statistic. This project isn’t asking for restrictions to Constitutional Rights, but issuing a call for stronger common sense legislation that can help save lives.

100 Every Day, launched in collaboration with creative agency Ueno and creative development agency Van Holtz Co, features submission-based original artwork protesting these horrific numbers. Additional campaign support came from Funsize, McGarrah Jessee, Hypergiant, Hyperakt, Upstatement, Alright Studio, The Black Sheep Agency, NUU Group, Janitor Creative Studio, Craft CMS and Awwwards. Not to mention support from all who played a part at Good Measure's NYC event, and those who submitted artwork.

The site enables anyone to create and submit their artwork to represent gun violence and share it with the world. 100 Every Day received more than 100 submissions and more than 20,000 visitors to the site in the first month, so we believe that’s happening.