Amaterasu is a physics cognition lab working at the intersection of technology and nature to transform mental health. We teamed up with them to craft a sensory-rich digital narrative that redefines their industry presence and immerses visitors in an emotional exploration of their vision.
Robbert Schefman
Ronald Gijezen
Objective
Amaterasu aims to ignite a global movement by solving the fragmentation of modern mental healthcare. The company challenged us to craft a digital experience that would boldly redefine their presence in the industry. The objective was to not just differentiate them, but to position them as pioneers, setting a new standard in their field.
Solution
The outcome is a striking digital narrative that takes visitors on an emotional journey through Amaterasu’s innovative solutions. By utilizing storytelling, we unravel the complexities of Aleph, their first quantum algorithm prototype. The experience is brought to life through the dynamic interplay of captivating visuals and an immersive audio landscape, resulting in a sensory-rich experience.
Immersive Storytelling
We transformed Amaterasu’s complex concepts into a compelling narrative that resonates with people. This approach makes the content more relatable and meaningful, inviting a diverse audience to connect. By presenting the information as a story, visitors can engage on an emotional level and explore Amaterasu’s solutions more deeply, creating an unforgettable experience that inspires and builds a sense of community.
Designed for impact
To reflect Amaterasu’s groundbreaking mission, the experience was crafted to excel in all dimensions. Every scroll reveals a unique and captivating visual experience, embodying the company’s pioneering vision. This immersive journey is designed not only to inform but to inspire, ensuring that users walk away with a profound connection to the brand that remains long after their visit.
Personal voices
We created a section where individuals share their personal stories, along with audio clips of their voices. Hearing these real voices builds a meaningful connection, making visitors feel heard and understood. The aim was to offer a space where people can find strength in others’ experiences, realizing they’re not alone on their mental health journey.
Optimization
Our WebGL implementation ensures a smooth, immersive experience across all devices by adapting to each one’s capabilities. Subtle optimizations maintain high performance without compromising visual quality, even on lower-end hardware. By tracking frame rates and using advanced techniques like compressed textures and optimized shaders, we prevent GPU strain, delivering fluid visuals and seamless scrolling for all users.